General – MS Marketing FAQ

What if I have a non-business undergraduate degree?

What if I have a non-business undergraduate degree?

Many of our students have a non-business undergraduate degree. Those interested in the marketing analytics area do better if they have a math, statistics or economics undergraduate degree. We have many students with a liberal arts undergraduate degree who do very well in our program; however, those students need to brush up on their quantitative […]

Are there any prerequisites?

Are there any prerequisites?

Students pursuing the Master of Science in Marketing degree program are required to complete one semester credit hour of Professional Development (MAS 6102). Students must take MAS 6102 in their first semester at UTD; the course cannot be taken beforehand. Degree credit is not earned for program prerequisites; however, the grade achieved in prerequisites will […]

Is the MS in Marketing a full-time or part-time program?

Is the MS in Marketing a full-time or part-time program?

Courses are usually offered once a week in the evenings, starting at 7 p.m. and ending at 9:45 p.m. Monday through Thursday in the fall and spring semesters and from 6 p.m. to 10 p.m. in the summer semester. Our evening program allows professional students to work in full-time jobs or internships during the day, […]

What is guaranteed tuition?

What is guaranteed tuition?

This plan freezes tuition rates at the rate applicable to the first semester you enroll and remains valid for a period of four years. To make your tuition plan choice, please follow these instructions on the UT Dallas Tuition Plans & Rates page.

What is the cost of the MS in Marketing program?

What is the cost of the MS in Marketing program?

The cost varies, depending on your residency status. If you are a Texas resident, it is a lower price than for nonresidents; however, if you qualify for the Dean’s Excellence Scholarship, in addition to the $1,000 scholarship for the academic year (not per semester) you also qualify for the Texas resident tuition rate, which over […]

What do I need to do to qualify for the Fast-Track in MS Marketing?

What do I need to do to qualify for the Fast-Track in MS Marketing?

This program is only available to UT Dallas undergraduate students. Jindal School students and students from other schools at UTD can fast-track into the MS in Marketing degree program as long as they meet the fast-track admission requirements. You do not need to take the GMAT or GRE exam if you enroll in the MS […]

Can I pursue double master’s degrees: an MS in Marketing and one of the other MS degree programs offered at UT Dallas, such as the MS in Information Technology and Management or the MS in Innovation and Entrepreneurship programs?

Can I pursue double master’s degrees: an MS in Marketing and one of the other MS degree programs offered at UT Dallas, such as the MS in Information Technology and Management or the MS in Innovation and Entrepreneurship programs?

Yes, the minimum required total for both degrees is 55 semester credit hours, or 17 fewer semester credit hours than if you pursue them separately. However, you may have to do more than the minimum 55 semester credit hours because some master’s programs do not share many of the same courses as the MS in […]

Can I pursue double degrees: an MBA and the MS in Marketing?

Can I pursue double degrees: an MBA and the MS in Marketing?

Yes, the minimum required total for both degrees is 63 semester credit hours, or 26 fewer semester credit hours than if you pursue them separately. However, you may have to do more than the minimum 63 semester credit hours because some areas of concentration (such as Accounting) do not share many of the same courses […]

Can courses be taken at other institutions after enrolling in a Naveen Jindal School of Management graduate program?

Can courses be taken at other institutions after enrolling in a Naveen Jindal School of Management graduate program?

Students officially admitted to a Naveen Jindal School of Management graduate program must obtain prior approval before taking any courses at another university. The resultant transfer hours may be denied if prior approval is not obtained. See the Jindal School Advising Office for details on applying for pre-approvals.

Are there any other limitations on transferring work from other institutions?

Are there any other limitations on transferring work from other institutions?

Waivers of program requirements may be granted in recognition of previous coursework completed with a grade of “B” or better within the past six years in a specific business program area. Waivers are approved by the appropriate program director through a process that allows a student to skip a core course and take the next […]

How many hours can be transferred into the program?

How many hours can be transferred into the program?

Upon approval, up to 9 hours of graduate-level coursework from other universities may be transferred into the MS in Marketing degree program. You must have obtained a grade of B or better, and the courses cannot have been taken more than six years ago. You can apply for transfer or waiver of credits after enrolling […]

Are there any international trips in the MS in Marketing program?

Are there any international trips in the MS in Marketing program?

No, because most students in the MS in Marketing program work, it is difficult to organize a foreign trip with enough students. Moreover, because the MS in Marketing is a 12-course program, we do not allow one overseas trip to substitute for a course. However, the Jindal School frequently offers different semester-long study abroad programs, […]

Can I take the entire MS in Marketing program online?

Can I take the entire MS in Marketing program online?

Yes, but the MS in Marketing Online program does not have every marketing course available as an online course. All online courses are prerecorded; they are not real-time, live-streaming courses. For a fully online MS in Marketing degree, you are limited to the courses listed on the online program page and any new online courses […]

Are there any online classes for the MS in Marketing degree?

Are there any online classes for the MS in Marketing degree?

Yes, there are several classes offered online; however, they may not be offered every semester. The following courses are currently available online All the business core courses — Marketing Management (MKT 6301), Data Management (MIS 6326) and Statistics and Data Analysis (OPRE 6301) From the marketing core, Marketing Data Analysis and Research (MKT 6309) and […]

Are there any marketing student clubs/organizations?

Are there any marketing student clubs/organizations?

We have a student chapter of the American Marketing Association (AMA). In addition, the DFW chapters of both the AMA and the American Advertising Federation (AAF) have student rates and operate at both the local and national levels. Participating students get to meet and network with experienced industry officials and, in some instances, participate in […]

How does the MS in Marketing degree compare to the Master of Business Administration (MBA) degree?

How does the MS in Marketing degree compare to the Master of Business Administration (MBA) degree?

Master of Science in Marketing vs Master of Business Administration (MBA) Master of Science in Marketing Master of Business Administration (MBA) 36 hours 53 hours 17 fewer semester credit hours of tuition than the MBA N/A Can be completed in 1 to 1½ years Can be completed in 1½ to 2½ years No math/calculus prerequisite […]

Is the MS in Marketing program STEM-designated?

Is the MS in Marketing program STEM-designated?

Yes, the Master of Science in Marketing program is a STEM-designated program.

How do MS in Marketing tracks work?

How do MS in Marketing tracks work?

Tracks are for informational and guidance purposes only and do not appear on your degree. You may switch from one track to another as long as you follow our degree plan. When you are not able to strictly follow one of the 6 specialty tracks listed on our curriculum page, you should make sure that […]

Where can I find more details on the tracks and courses?

Where can I find more details on the tracks and courses?

Please go to the Master of Science in Marketing program description in the UT Dallas graduate catalog.

What is the study of MS in Marketing about?

What is the study of MS in Marketing about?

The Master of Science in Marketing degree program teaches the principles and application of marketing concepts and best practices. Different tracks emphasize different topics, such as advertising and branding, business development, digital marketing, marketing analytics, marketing management and product management.

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