Welcome
The tenth Annual Bass FORMS Conference was held on February 18 – 20, 2016
“The UT Dallas Frank M. Bass FORMS Conference is a marketing conference that intends to foster high quality research in quantitati ve approaches to marketing and provide a forum for a stimulating exchange of ideas. The conference will be held at the Naveen Jindal School of Management at The University of Texas at Dallas (UT Dallas).”
View conference