Episode 112: Consumerizing Healthcare — The CRM Revolution
In this episode, Amit Khanna, senior vice president and general manager of Salesforce’s Health & Life Sciences division, and host Dr. Bob Kaiser delve into the fascinating transformation happening within the healthcare industry, driven by the integration of Customer Relationship Management (CRM) systems. The episode explores how CRM technology, originally designed for business-client interactions, is being leveraged to “consumerize” the healthcare system, ultimately benefiting both patients and healthcare providers.
David Dawson, senior vice president of Conifer Health Solutions, joins host Dan Karnuta to discuss the use of artificial intelligence in healthcare-related revenue-cycle management.
Attorneys-at-law Lawrence Laddaga and Dale Turner of the law firm Laddaga-Garrett, P.A, join host Dan Karnuta for a discussion about Medicare Advantage plans in Medicare. They discuss its history, its problems and its future.
Dr. Quinton Nottingham with Virginia Tech University joins host Dan Karnuta for a discussion about medical-legal partnerships. Their discussion explores what MLPs are, their operational frameworks and the ways these patient-centered partnerships can address social determinants of health to improve health outcomes.
Dr. Rita Numerof, who appeared as a guest on Episode 27 of The Business of Healthcare Podcast, returns to discuss with host Dan Karnuta why it remains so difficult for value-based pricing to catch on in the healthcare industry.
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