January 28-30, 2026
The Naveen Jindal School of Management at The University of Texas at Dallas is proud to host the 3rd edition of the Academic Summit for Business Analytics (ASBA) on January 28-30, 2026
ASBA aims to provide a platform for a constructive exchange of ideas for faculty and administrative leaders in the field of Business Analytics. This platform will not only provide the means to share valuable insights on teaching Business Analytics in an efficient and enriching way but will also, cover the length and breadth of students’ journeys and how institutions can best leverage opportunities to provide students and faculty the best chances to be successful analytics professionals in the industry and academia. Some of the important topics ASBA will cover are, but are not limited to, Student Recruitment and Retention, Business Analytics Teaching and Curriculum Development, Student Success, and Industry Partnerships. Idea exchange will be encouraged by means of guest lectures, debates, panel discussions and informal conversations within summit participants, guest speakers and industry leaders.
ASBA provides opportunities to engage with top-ranked scholars, academic leaders, and industry experts in Business Analytics on emerging teaching practices such as AI and learn about how to effectively navigate through a long-term and successful career in Business Analytics.
**NOTE** – Activities for Day 1 – Jan 28 (Social) are cancelled because of campus closure due to inclement weather. Activities for Day 2 (Jan 29) are being held virtually using MS Teams. The event will continue as planned on Day 3 (Jan 30)
Click Here to RegisterConference Co-Chairs

Gaurav Shekhar, PhD
Associate Dean
Naveen Jindal School of Management, UT Dallas
Prajakti Akarte
Director of BS in Business Analytics & AI
Naveen Jindal School of Management, UT Dallas
Vatsal Maru
Associate Professor, Information Systems
Naveen Jindal School of Management, UT Dallas
Sunela Thomas
Director of MS in Business Analytics & AI – Flex
Naveen Jindal School of Management, UT Dallas
Mandar Samant
Associate Professor of Practice, Information Systems
Naveen Jindal School of Management, UT Dallas
Antonio Paes
Director of MS in Business Analytics & AI – Cohort and Online
Naveen Jindal School of Management, UT Dallas
Sivya Leventhal
Program Manager II
Naveen Jindal School of Management, UT Dallas
Genevieve Fernandes
Program Manager
Naveen Jindal School of Management, UT DallasSponsors
Agenda
Welcome Reception and Early Check-in
Cancelled Due to Inclement Weather
Breakfast & Symposium Check-In
Welcome
Keynote Address
Activity – SWOT Analysis
Break
Group Discussion – Recruitment in Analytics Programs
Research Presentation – An Overview of Business Analytics Master’s Programs in the US
Lunch
Group Activity – Team Building
Group Discussion: Relevance of Analytics
AI and DS in Business Curriculum; Synergy between Program and Faculty – Cadence
Break
Panel: Faculty Upskilling: Challenges and Path Forward
Panel Discussion – Workforce Development and Skilling
Break
Dinner and Networking Social
TopGolf Allen, 1500 Andrews Pkwy, Allen, TX 75002
Breakfast
Keynote Address
Activity: Design Thinking
Break
Panel: Anxieties of Students – AI vs Skills
Panel Discussion – Cross Domain Analytics
Working Lunch
Open Discussion: Alumni Engagement Strategies
Summit at Glance and Thank You
Location
Sessions of the Academic Summit for Business Analytics (ASBA 2026) will take place in the Naveen Jindal School of Management (JSOM), Executive Dining Room, SOM 1.606 (see map below).Address
Naveen Jindal School of Management, UT Dallas 800 W. Campbell Rd, Richardson TX 75080 Click here for the Parking Map Location Pin on Google MapsLodging
Double Tree by Hilton
1981 North Central Expressway, Richardson, TX(972) 644-4000
Distance from UT Dallas – 2.3 miles
Conference rates – $109.00 plus 7% city tax (Does not include breakfast. However, breakfast will be served on campus)
State tax exempt.
To reserve a room and when checking in, a credit card is required.
Distance from Airport
Dallas/Fort Worth International Airport
2400 Aviation Dr, Dallas, TX 75261Hub for All Major Airlines, except for Southwest Airlines.
Distance from UT Dallas – 27 miles
Dallas Love Field
8008 Herb Kelleher Way, Dallas, TX 75235Hub for Southwest Airlines.
Distance from UT Dallas – 17 miles

