Conference Schedule – Friday, March 3rd
Room 1
Room 1.508
Room 2
Room 1.502
8:00 a.m. – 8:35 a.m.
Morning Refreshments
8:40 a.m. – 9:35 a.m.
Room 1
“Making Inclusive Product Design a Reality: How Company Culture and Research Bias Impact Investment”
Authors: Jane Gu, Jeff Shulman
Discussant: Kinshuk Jerath
9:35 a.m. – 10:30 a.m.
Room 1
“Personalized Recommendation with Superior Knowledge under Data Compliance”
Authors: Michelle Y. Lu, Zibin Xu
Discussant: Yan Xu
Room 2
“A Matrix Completion Solution to the Problem of Ignoring the Ignorability Assumption”
Author: Omid Rafieian
Discussant: Matt Osborne
10:30 a.m. – 10:50 a.m.
Break, Across The Hall In Room 1.516
10:50 a.m. – 11:45 a.m.
Room 1
“Influencers: The Power of Comments”
Authors: Cristina Nistor, Matthew Selove
Discussant: Chenxi Liao
Room 2
“Discrete Choice in Marketing through the Lens of Rational Inattention”
Authors: Sergey Turlo, Matteo Fina, Johannes Kasinger, Arash Laghaie, Thomas Otter
Discussant: Xiaolin Li
11:45 a.m. – 12:40 p.m.
Room 1
“Corporate Political Positioning and Sales: Evidence from a Natural Experiment”
Authors: Kitty Wang, Shijie Lu
Discussant: Unnati Narang
Room 2
“Scalable Nonparametric Price Elasticity Estimation”
Authors:Jingbo Wang, Yufeng Huang
Discussant: Vineet Kumar
12:40 p.m. – 2:00 p.m.
Lunch, Executive Dining Room (1.606)
Dean Hasan Pirkul’s remarks
Management Science Best Paper Award announcements
2:00 p.m. – 2:55 p.m.
Room 1
“The Rise of 15%: Emergence and Persistence of Commissions in Advertising”
Authors: Sharon Horsky, Robert Zeithammer
Discussant: Amit Pazgal
Room 2
Authors: Caio Waisman, Brett R. Gordon
Discussant: TI Tongil Kim
2:55 p.m. – 3:50 p.m.
Room 1
“Influence or Advertise: The Role of Social Learning in Influencer Marketing”
Authors: Ron Berman, Aniko Ory, Xudong Zheng
Discussant: Ying Bao
Room 2
“Sophisticated Consumers with Inertia: Long-Term Implications from a Large-Scale Field Experiment”
Authors: Klaus Miller, Navdeep S. Sahni, Avner Strulov Shlain
Discussant: Avery Haviv
3:50 p.m. – 4:10 p.m.
Break, Across The Hall In Room 1.516
4:10 p.m. – 5:05 p.m.
Room 1
“Competitive Algorithmic Targeting and Model Selection”
Authors: Ganesh Iyer, Tony Ke
Discussant: Anthony Dukes
Room 2
“Does Bad Medical News Reduce Preferences for Generic Drugs?”
Authors:Manuel Hermosilla, Andrew T. Ching
Discussant: Giovanni Campiani