We help your audience through web design, custom app development and customer relations management.
The goal of the JSOM Digital Services and Analytics Team is to provide an exceptional customer experience through effective web design, content development, and content management that build public understanding and support for the university. Our focus is improving electronic mass communication, making content easy to find and user friendly while strengthening the JSOM at UT Dallas online identity. Learn more about how we make strategic design choices for your web pages on the JSOM Web Standards page.Our Services
Web Design and Development
We design and maintain the JSOM website. Based on university and JSOM web standards, we are able to help with the design of each page on the website, as well as create additional pages as needed and requested.Content Management
Every page of the Jindal School website is owned by a JSOM Content Owner who is responsible for the content on the page, including words, images and videos. We help Content Owners manage their pages, providing support for user experience, accessibility, search optimization and overall functionality.Search Engine Optimization
We are responsible for all online search engine marketing efforts. Our SEO efforts include keyword research, link analysis, schematic mark-up, SERP analysis, and much more.Salesforce
We manage the implementation for Salesforce for the various JSOM departments. Salesforce can assist with email marketing campaigns for prospective students, events management, reports, capturing and tracking prospect data, and much more.Analytics and Reporting
We manage institutional reporting to ranking agencies and accreditation and data analysis. From admissions and enrollment to student success measures and average time to degree, we provide the data points needed to ensure JSOM remains one of the top business schools in the nation.Newsletters
The web services team is responsible for executing all outgoing program newsletters. JSOM External Relations works with each newsletter’s Content Owner to prepare newsletters’ copy and images.Meet the Team
Serving as the Director of Digital Services and Analytics, Mo is an experienced professional specializing in digital products, information systems, and data science. Mo has a BS degree in Industrial Engineering from Sharif University, and holds two MS degrees in Supply Chain Management and Business Analytics from UT Dallas. Outside of work, he enjoys playing music, cooking, and traveling.
David is a Web Software Developer. He has a bachelor’s degree in Art with a minor in Computer Science from ONU with past experience as a full stack developer, a Drupal developer, web designer and photographer. David enjoys photography and fine art, origami, tabletop gaming and spending time with his wife and 10 children.
Edgar is a Web Developer with a master’s degree in marketing from Texas A&M-Commerce. His previous experience include web design, social media management , and content creation. He enjoys traveling and spending time with his family and friends.
Cristian is a Web Developer who holds a Bachelors Degree in Information Technology with a concentration in Software Development from Strayer University. His previous experience include Full-Stack Web Development, C#, and Mobile development.
Michael is the CRM Developer, who specializes in helping JSOM streamline Salesforce processes and plan email marketing projects. He earned his bachelor’s in information technology at UT Dallas. He is a curious lifelong learner and always questions the status quo in pursuit of a more ideal future.
Allison is a Web Content Writer and SEO Specialist. She graduated from TCU with a degree in Writing. As a Content Writer, she has exceptional passion for crafting engaging stories. Her previous professional experience includes writing blogs and web pages for medical practices. She enjoys reading and writing creative fiction.
Jessica is the Web Content Editor for the Naveen Jindal School of Management. She graduated from the University of North Texas with a major in Journalism and minor in Marketing. Previously she worked in the hospitality industry as a Content Editor pursuing her passion in writing and editing. She enjoys yoga, daily Wordle and spending time with her family.