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Executive MBA Advice from a Professor

You will be a different, better, person when you graduate in two years. But how do you get the most out of the executive MBA experience? How will you succeed? How will you get your money’s worth? I offer three tips:

Apr 17, 2018

Marketing Career Focus: Marketing Analytics

Overview of skills needed by marketing analytics managers and how these map to the courses offered at the Master of Science in Marketing at UT Dallas.

Apr 06, 2018

Looking Beyond the Rankings

Mark Twain popularized the quote, “Lies, damn lies and statistics.” I often feel the same way about academic rankings.

Mar 28, 2018

Business of Healthcare Podcast Ep 15: What is the Future of Healthcare?

Host Dr. Keith Thurgood discusses the future of healthcare with guest Dr. John McCracken, the program director of the Alliance for Physician Leadership.

Mar 27, 2018

Marketing Career Focus: Product Management

What does a product manager do? In his book, Inspired, Marty Cagan, software engineer and founder of the Silicon Valley Product Group, defines the job of the product manager as "to discover a product that is valuable, usable and feasible."

Mar 14, 2018

Marketing Career Focus: Customer Insights

Customer insights is an emerging area for marketing professionals who are not modelers, statisticians or data scientists. They often work more on the analysis and recommendation side of the profession.

Mar 14, 2018

Business of Healthcare Podcast Ep 14: Mabu the Healthcare Robot

Mabu, the personal healthcare companion robot, makes an appearance in this episode via her creator, Cory Kidd, founder and CEO of Catalia Health.

Mar 06, 2018

Business of Healthcare Podcast Ep 13: Apps, Pricing Transparency & Six Sigma

Dr. Britt Berrett interviews David Toomey, senior vice president of Sharecare’s enterprise division, about how Sharecare’s digital solutions and other technology can put more information into healthcare consumer hands.

Feb 26, 2018

The Business of Healthcare Podcast Episode 10: Dr. Jason Wolf of the Beryl Institute

In this episode, Dr. Britt Berrett welcomes Dr. Jason Wolf of The Beryl Institute to discuss the patient experience, defined by Wolf’s organization as the sum of all interactions.

Feb 26, 2018

The Business of Healthcare Podcast Episode 12: VUCA and the Bitter Pill

Dr. Britt Berrett and guest Dr. Keith Thurgood, discuss leadership concepts that Thurgood utilized while serving as a major general in the U.S. Army.

Feb 13, 2018