Advertising Pioneer’s Legacy Fuels New Aspirations

Haris Fazlani
A scholarship named for a Dallas advertising pioneer and early benefactor of the Naveen Jindal School of Management already has made a big difference in the life of the JSOM student who received it.

“Because of finances, I had actually deferred getting my master’s until after I had maybe a little bit of money — after working,” Haris Fazlani said. “But because of the scholarship, I got to enroll.”

Now in the MS in Marketing program, Mr. Fazlani is the most recent recipient of the Morris Hite Memorial Scholarship, a $3,000 award given annually by the Dallas chapter of the American Advertising Federation and its philanthropic arm, the Dallas Ad League Foundation.

Mr. Fazlani was days away from earning his JSOM bachelor’s degree in marketing last December when the president and CEO of Dallas-based TracyLocke creative agency, Beth Ann Kaminkow, presented him the scholarship at an AAF luncheon.

Describing Mr. Fazlani as a “very deserving recipient,” Ms. Kaminkow said that “he is also someone who is personally living out the American dream.” His parents came to America from Pakistan, she said, “and have, through the years, worked very, very hard at different jobs.”

Mr. Fazlani recounted that story, in part, in applying for the award. He also wrote “about finding out what I wanted to do academically and having the motivation to pursue it at the highest level.”

Mr. Fazlani’s up-by-the-bootstraps drive was a lifelong trait of the late Morris Hite (1910-1983), the Dallas adman for whom the scholarship is named. Mr. Hite started his own agency by the time he was 20 and later rose to the presidency of TracyLocke.

A longtime civic booster, he played an active role in the creation of UT Dallas.

In recognition of his efforts, UT Dallas endowed and established the Morris Hite Center for Product Development and Marketing Science in 1984.

An ongoing UT Dallas supporter, Mr. Hite’s widow, Caroline, was in attendance when Mr. Fazlani received his scholarship.