Master of Science in Business Analytics
Fall, Spring, and Summer intakes. Accepting applications!
The Master of Science in Business Analytics (MS BA) is a 36 semester credit hours STEM (Science, Technology, Engineering and Mathematics) degree program (18-24 months) at the Naveen Jindal School of Management that provides students with a broad foundation in the business intelligence and analytics area. The program includes core courses and analytics electives organized into different tracks.
- The core courses covers statistics and econometrics, predictive modeling, decision and optimization (prescriptive) modeling, and data management.
- The analytics elective courses provide students with an opportunity to obtain in-depth analytics knowledge in a specific domain/industry.
- The Financial Engineer recently ranked this program No 7 among similar programs in the U.S.
- ValueColleges.com ranked this program No 5 among similar programs in the US.
The tracks that students can choose include Marketing Analytics, Decision and Operations Analytics, Financial Analytics, Healthcare Analytics and IT for Analytics.
To apply for this degree program, an undergrad business degrees is not required (all undergraduate majors welcome).
For more details, please attend our online information session held on the first Tuesday of every month at Noon.
- Connect with the Director
- Degree Plan
- Student Profiles and Statistics
- Student Placement
- Career Management
- Student Leaders
Business Analytics is an exciting area that is attracting tremendous attention amongst companies large and small. The accelerated growth rate of structured/unstructured data combined with the need to enhance predictive and prescriptive analytical capabilities for decision making are fueling this growth and interest. The MS program in Business Analytics provides a strong foundation in Data Management, Quantitative Methods and Analytical techniques for predictive/prescriptive analytics. By selecting an Analytics track amongst Finance, Marketing, Supply Chain (Decisions and Operations), IT and Healthcare, students can then learn how to apply complex quantitative and analytical methods in a functional area of their interest.
At UT Dallas, we require students to complete an internship or a practicum course as part of this program. We work very hard to establish strong relationships with companies and to work with students to help them find these opportunities to work with the industry in an area of interest in Business Analytics. Please browse our website or contact us to learn more about the MS program in Business Analytics at UT Dallas.
Core Courses (24 semester credit hours)
- BUAN 6312 Applied Econometrics and Time Series Analysis (or) ECON 6306 Applied Econometrics
- BUAN 6320 Database Foundations (or) MIS 6326 Data Management
- BUAN 6324 Business Analytics with SAS (or) BUAN 6356 Business Analytics with R
- BUAN 6337 Marketing Predictive Analytics using SAS
- BUAN 6390 Analytics Practicum
- BUAN 6398 Prescriptive Analytics
- OPRE 6301 Quantitative Introduction to Risk and Uncertainty in Business
and one of the following Track-Specific courses
- FIN 6301 Financial Management
- HMGT 6320 The American Healthcare System
- MIS 6308 Systems Analysis and Project Management
- MKT 6301 Marketing Management
- OPRE 6302 Operations Management
Elective Courses: 12 semester credit hours
Students may choose four courses from one or more tracks in the following areas to obtain in-depth analytics knowledge.
Healthcare Analytics (12 semester credit hours)
IT For Analytics (12 semester credit hours)
- BUAN 6335 Organizing for Business Analytics: A Systems Approach
- BUAN 6345 High Performance Analytics
- BUAN 6346 Big Data Analytics
- MIS 6309 Business Data Warehousing
- MIS 6334 Advanced Business Intelligence (with SAS)
- MIS 6344 Web Analytics
- MIS 6373 Social Media and Business
- MIS 6380 Data Visualization
Marketing Analytics (12 semester credit hours)
- MKT 6309 Marketing Research
- MKT 6323 Database Marketing
- MKT 6338 ERP and CRM Or MKT 6340 Marketing Projects (requires Program Director approval)
- MKT 6342 Marketing Customer Insights Development (can be taken concurrently with MKT 6301)
- MKT 6343Social Media Marketing and Insights (will be available in Fall 17)
- MKT 6352Marketing Web Analytics and Insights (will be available in Fall 17)
- MKT 6362 Marketing Models
Decisions and Operations Analytics (12 semester credit hours)
Other Analytics-related courses can be approved on a case-by-case basis.
For a semester-wise breakdown of courses offered, please click on Courses by Semester
MS in Business Analytics Student Profile as of Fall 2016
|Class Statistics||Percentage or Number|
|Students in Program||464|
|Gender||Male: 280 (60%) | Female: 184 (40%)|
|Avg. GMAT (Enrolled Students)||607|
|Country of Origin||India 57% | China 21% | US 15% | Other 7%|
Companies Hiring MS Business Analytics Students as of Fall 2015
- American Airlines
- Beyond the Horizon
- Brierley Partners
- Capital One
- Citigroup Dallas
- Crowe Horwath LLP
- Formosa Foods
- Genpact LLC
- Hilton Worldwide
- Infinity Health Group
- LatentView Analytics
- Lennox International
- Maxzone Auto Part
- Microland Electronics
- Millennium Software Inc.
- Rang Technologies
- Think Finance
- UTSW Medical Center
- Venture Capital Properties
The Business Analytics program’s is working with local companies to develop internship programs for students, many of which can then convert into full-time jobs. The Information Systems area and the Career Management Center in the Naveen Jindal School of Management guide our efforts in this regard.
The Business Analytics program will complete its first year in Summer 2015 and there is growing interest amongst employers interested in hiring our upcoming graduates. In the Information Systems area, companies that have recruited our students with specialization in the BI tracks include:
- ZK Technology
- Utegration, Inc
- State Farm Bank
- South West Airlines
- Searchforce Inc.
- SAP Labs, LLC
- Real Page,Inc
- RayVEN IT Solutions
- Rack Space
- Ocwen Financial Corporation
- Monsanto Company
- MedeAnalytics Inc
- Med-Care Diabetic and Medical Supplies Inc
- Lennox International
- Jascos Inc
- Fannie Mae
- Electronic Arts
- Dunn Solutions Group
- Capital One
- Advence Med
Positions for which our students were hired included
- Data Scientist
- Business Intelligence Analyst
- Data Engineer
- Big Data Engineer
- Credit Card Risk Analyst
- Market Research Analyst
- BI Consultant
- Senior Data Analyst
Note to international students: International students are eligible to work on a curricular internship for a maximum of 12 months while they remain students. Since MS-BA is an approved degree under the Science, Technology, Engineering and Mathematics (STEM) program, graduating students are eligible to work for up to 29 months under the Optional Practical Training program. Please contact the Office of International Student Services for details about these programs.
See Internships available at UT Dallas CometCareers
We encourage all of our students to make internships a part of their educational experience. We like to engage our industry partners each semester by sending them an electronic resume book of our MS-BA students seeking an internship. The submission deadlines for resumes are the last day of September, February, and June for each respective semester. Submit your resume using the links below:
With 5 years of experience in Information Technology & Services, I have worked across multiple business units in different capacities. I started my career as a Business Analyst and went on to be a Client Services Manager in London, United Kingdom. In this role, I solely managed some key European customers. Working with multiple business stakeholders in different project areas enabled me to develop sound business acumen, learn the art of people management, inculcate a sense of accountability and lead a team towards an identified goal. Skills like negotiating techniques, crafting commercial models, optimizing project costs and selling business models and solutions are some of my strengths.
The power of driving business strategies with the help of insights generated from an amalgamation of technology and data has always intrigued me. I am currently pursuing my Masters in Business Analytics to develop strong technical and analytical skills. These skills along with my managerial experience will help me emerge as a specialist in designing, articulating and providing key business solutions by leveraging data as a strategic asset. On a personal front, I am a travel enthusiast and a social media buff. I love meeting new people and learning from a varied mix of tradition, value, expertise and experience that they bring.
Hello all, my name is Zhifei Zhai, and I go by Janet. It’s a great honor to be a member of BA Leadership Council. I started my MS Business Analytics program at UTD in fall 2016. Prior to this, I finished my Bachelor’s degree in German at Shanghai Jiao Tong University and Master’s degree in Accounting at Boston College. My work experience in various industries – manufacturing, public accounting, consulting, and research institute made me aware of the significance of data analysis in decision making. Therefore, I decided to pursue my second Master degree in Business Analytics. At UTD, there are industry-specific tracks from which graduates can choose based on their background and interest, and a handful of opportunities for students to connect with professionals and land dream internship and full-time employment. I am more than happy to contribute to a higher level of BA program by using my skills to promote our program while providing events that will benefit my peers.
I am Tina Sharma and I started my Masters in Business Analytics in Fall 2016. Before this, I was working as a product manager in a leading software product company. As part of my job, I was required to make critical product and market decisions. I led the product life cycle right from the conceptualization through design, development and product launch for 3+ products. Having worked for 5 years, I gained functional and business expertise and wanted to enhance my technical skills in the field of analytics.
The main reason for Business Analytics program at UT Dallas being my preferred choice is that this program is a perfect blend of business and technical courses. Additionally, the elective courses offered in this program gives the students a good variety of industry specific tracks to choose from.
The university has many activities for students to engage in and get an enriching exposure. There are networking events, volunteering, competitions and organizations that give students the opportunity to succeed and enhance their skills.
Apart from my academics, I have a keen interest in volleyball and swimming. The UTD recreational sports facilities gives me the opportunity to pursue my interests in these sports. I am glad to be a part of the Business Analytics leadership council at University of Texas at Dallas and am happy to help the current and prospective students if they have any questions.
Hi, I am Viral Shah from Mumbai, India. After completing my undergrad in Computer Engineering, I gained work experience for 2 years as a Software Developer in the IT industry and 5 years as a Data Analyst in the manufacturing industry. The journey of pursuing Engineering in India to UT Dallas has been nothing short of a roller coaster ride. But every ride has only groomed my personality and honed my skills.
I have always kept myself abreast with the latest accomplishments in the technological circuit. I am on that overdrive where I believe my success lies in enriching my knowledge with every passing day. This is what motivated me to join MS in Business Analytics program in Fall 2015. It has been an enriching experience so far here at UT Dallas. The core courses which are heart of BA program lay a solid foundation of Analytics. On the other hand, the 5 different tracks and their specific courses have enabled me to explore my areas of interest and made the course experience very personal. The degree is a perfect blend of technical, analytical and business management aspects. It provides good insight into current research and that combined with practical knowledge has helped me sharpen my skills with exposure to latest tools and technology used in the industry today. The ever-supportive and resourceful faculty, with their leadership and guidance, has only taken me closer to my academic goal. With my intensive experience on data analysis in business domain, this program has given me a perfect platform to gain knowledge and enhance my skills in the analytics domain.
I am currently working as Graduate Teaching Assistant in JSOM, delivering lectures and assisting professors with the coursework. I am glad to have this wonderful opportunity to serve as member on the BA Leadership Council for I believe that success lies not in beholding but in giving back to the community. With this role, I wish to help current and prospective students in the BA program in every possible way I can.
I am Pratik Dengle from Mumbai, India. I am a pursuing a dual degree program MS-MBA in Business Analytics at UTD. My educational background has been in the field of Commerce and Business Management achieving a Bachelors as well as a Master’s Degree.
After working for about two years in the Business Development domain, I felt an urge to augment my knowledge base by learning the application of Analytics in the field of marketing. It was my inquisitiveness to explore new domain knowledge in Business and experience the work culture in a foreign land, which brought me to the United States.
The MS-BA Program at UTD aptly covers the Analytical, Technical and Business aspects of modern day business operations. The program flaunts a flexible approach as it offers a plethora of electives to choose from, which makes it a well-balanced and versatile program.
My experience till date at UTD as a MS BA student and as a future professional has been extremely valuable. The professors here are a perfect blend of academic and professional excellence. This program also gave me an opportunity to interact with students from varied cultures.
Apart from my academics, I have been a professional cricketer for over 10 years and represented team Bahrain at an international level, team Mumbai and team Maharashtra at National level in India. I am also glad to have represented the UTD cricket team in the Inter University Amercian College Cricket League, and was subsequently selected for the ACC USA XI.
Having served as a Student Ambassador for over a semester, I am glad to be now inducted in the BA Leadership Council. I look forward to continue working towards the growth and betterment of the program.
Vivek Vilas Patil
I am Vivek Patil, a Master’s student in Business Analytics at UTD, enrolled in Fall 2016. I have done my Bachelors in Engineering in Computer Science and MBA in Finance from the University of Mumbai, India. I have worked extensively in the fields of IT and Finance and have about 3 years’ worth experience working for various clients in many different domains. I realized that, to make wise decisions with respect to Finance and to solve real time problems efficiently in business, I would require great data analysis skills and knowledge of statistical tools. This motivated me to choose the Business Analytics program at UTD. I am learning the critical courses in depth under leadership of the best professors and a dedicated program director of Analytics course. The course structure is flexible and the curriculum design covers 3 major fields – technical, statistics and business. I feel very fortunate to have such phenomenal director and faculty members who add valuable insights in the field of Analytics with their extraordinary industry background, superior knowledge base and vast experience. The program provides exposure in the fields of big data, data mining, machine learning and statistical modeling and gives opportunities to get hands-on experience in analytical tools through a number of events and workshops. I strongly recommend this top-notch program to all those who are planning to explore the Data Analytics world and would like to have a cutting-edge in the real business world.
Rose Zihan Zhang
I’m from Beijing, China. I got my MBA in Hong Kong, including a visit to UT Austin as an exchange student. For the past few years I’ve been working for multinational banks in Hong Kong, where I communicated daily in three different languages.
Hong Kong’s working style is demanding, and it taught me to use professionalism, a sense of responsibility and team spirit when dealing with diverse groups of people from all over the world.
I travel extensively, developing connections wherever I go, and always embracing new perspectives in my desire to be a world citizen. Both my personal and professional experiences have helped shape my inquisitive and humorous personality.
I greatly appreciate the opportunity to serve as a Business Analytics Leadership Council member. I believe I can add value to our program by further strengthening networks with industries, increasing interactions with other organizations on campus, and hopefully helping everyone to meet career expectations better.
To quote Jeff Weiner, together let us ‘dream big, get things done, and know how to have fun’!
Shiva Abhishek Akella
Namaskar! Im Shiva Abhishek from Navi Mumbai India, I earned my undergraduate degree in electrical engineering from National Institute of Technogloy. I did a brief stint of teaching mathematics for high school students preparing for competitive exams, I furthered my career by working for Oil & Gas industry(Reliance) by using analytics to solve production scenario cost problems, this role further matured ,when I was made responsible to lead a team of 5 as Business Analyst at Reliance Jio one of Indias largest telecom players where I was responsible for web analytics and market entry strategies and customer segmentation. I’m so excited to start my next leg of my journey pursuing MS in Business Analytics at UTD, I hope to be a part of the growth story of the analytics program at JSOM contributing in any and every way possible.
I love meeting people, discussing startups and disruptive technology, I spend my leisure time in quiet contemplation on the fine tuning of the universe, learning music, discussing physics and metaphysics or just tripping on Pink Floyd.
Hi, I am Manjari and I started my MS in Business Analytics in fall 2015. I worked as an analyst with an insurance firm prior to my Masters. My journey as an analyst began the very moment when data started making sense to me. I gathered – the more you dig the data the more information it reveals. My interest in decoding the data further encouraged me to enhance my skill set by undergoing a rigorous, in-depth and robust training.
My eagerness to learn propelled me to enroll in Business Analytics program at UT Dallas. I chose UTD after enough brainstorming and weighing what UTD had to offer, particularly flexibility with specialization selection, correct blend of business and computational analysis techniques and eminent professors. Since the first moment I came to UTD I was met with nothing but energy, opportunity and enthusiasm. My experience with UTD has been extremely positive and I am proud to say that I made the right decision choosing UTD. The Business Analytics Master’s program at UTD has validated my interest in data and provided me with the requisite credentials to advance in the field.
BI Expert, Software Engineer, Predictive Analyst, Data Scientist and a skilled communicator. Enthusiastic about positively exploiting the data and extracting value from it, clean coding practices, and teaching and mentoring.
Some days I used to play the role of a BI Environment Manager, some days a Business Analyst, some days a tech lead and most of the other days I used to code. Right now, I do statistics, some days I shout at my Mac for its inability to run SAS, some days I build machine learning modules, and wrestle with most of the Big Data technologies.
I am currently a graduate student, with majors in Business Analytics at The University of Texas at Dallas and a concentration in Predictive Analytics and Statistical Modelling, Machine Learning and Big Data Analytics.
All through my career I worked in diverse teams in terms of culture and primarily in terms of technology. My primary job was to analyse the risks and securities of real world business problems and provide an out-of-the-box solution using technology.
My academic and work experiences act as an evidence of my programming, analytic and business skills and in most of the projects I was involved in various stages of development, deployment, production support and most importantly, interacting with the business.
Kota, India – Class of 2017
Track: IT and Marketing
“Hi, I am Anjali and I started my Masters in Business Analytics in fall 2015. I have 3.5 years of work experience in IT and Healthcare prior to my Masters. My goal for Masters was to gain expertise in analytics as well as knowledge of its applications in different domains. After 2 semesters of the course, I can say that MSBA program at UTD is helping me achieve these goals. This unique program provides flexibility to choose from different functional tracks, which gives us an opportunity to select from multiple disciplines post our graduation. Business Analytics program at UTD has world-class faculty and the students are encouraged to learn concepts through the hands-on approach which makes them industry ready. For instance, I got an opportunity to work on real time data for a gaming company and I was also fortunate enough to represent UTD at a national level Data Dive competition organized by a Fortune 500 company. Similarly throughout the program, we were introduced to various networking events, sessions, and competitions which helped most of us to land our dream internships. This course has been a great fit for me and has helped me accomplish many academic milestones in a short span of time and it will be great for anyone who has a keen interest in analytics and business.
“As a peer, I will be happy to help you with any questions about the program, internships, job opportunities and anything which would make your stay in Dallas pleasant.”
Huzhou, China – Class of 2017
“My undergraduate degree was in Marketing, which equips me with consolidated Marketing knowledge of product, promotion, place and price in the marketing practice. After doing a lot marketing research projects and marketing plans, I was enlightened by the importance of analyzing data to understand customers’ underlying behavior. By doing this, I can get insight into the market as well as optimize the procedure of business. Then, I switched into the Business Analytics program at UT Dallas. I have learned so much in this program, including insights towards multiple data analysis techniques and hands-on experience with up-to-date analysis tools. This program not only provides you with solid fundamentals in analytics but also offers you an opportunity to achieve your career dreams! “
New Delhi, India – Class of 2017
Track: IT and Marketing
“With almost 5 years of work experience in IT industries, I had gained both functional and technical expertise and wanted to expand my skill set to harness the knowledge hidden within the exponentially growing data to solve practical business problems.
“What I find to be most engaging about the Business Analytics program is its relevant, yet versatile, curriculum structure. This program is a blend of statistics, simulation, operations research, real business-based experiential projects and business skills, which shall help me grow as a leader with a clear vision and with ability to anticipate and embrace the changes; build on competencies and strengths while filling gaps in capabilities; be flexible and diversify risks. I strongly recommend the program to students to prepare for career opportunities in the growing analytics industry through a multidisciplinary, practical approach.
“Additionally, I will be happy to answer any questions or address any concerns that you may have regarding the course, university and job opportunities.”
Huainan, China – Class of 2017
“I started to pursue my graduate degree here in The University of Texas at Dallas from fall 2015 and I am also an active member of the CEO global at UTD Chapter. The age of Big Data is coming! As it is trending up within the real business world that combining statistical tools as well as quantitative methods for solving problems in Finance has already become a crucial skill that is deeply in demand by corporations. With a previous major in Finance and prior working experience in the banking system, I strongly recommend this program to individuals who has experience in IT related fields or interested about data science. The Finance track in Business Analytics program provides you the opportunity to explore the quantitative side of Finance together with data solutions and management.
“This program allows the flexibility to help preparing graduates to apply themselves in various industries with different industry-specific tracks. And it would also exposed you to efficient analytic tools and techniques being frequently used by business professionals in real world while also offering plenty of networking opportunities with industry leaders and recruiters. I will be glad to answer any questions you may have concerning the Finance track or this program in general.”
Baku, Azerbaijan – Class of 2017
“I am Rashad Sadigov, Baku, Azerbaijan. I started my journey at University of Texas in August, 2015. Prior to that I worked in various finance positions. I also hold MBA in Finance degree from Kennesaw State University.
“One of the main reasons of coming to UTD was to develop my financial knowledge by adding Business Analytics component into it. Thus, I chose Masters in Business Analytics with Finance track.
“The program enabled me to look at the financial data not only through finance point of view, also through data analytics point of view. It gave me the knowledge how to analyze non-quantitative data and interpret it to users of the information. Based on my experience I advise all finance field people to take this course and increase their market value by adding one more component to their knowledge. UTD is a great place where one can get the knowledge which I was talking about. Thus, based on what I have mentioned I can answer your questions or share my experience in much more detail.”