Yuanping Ying, PhD

Assistant Professor, Marketing

Email
(972) 883-4737
Office – JSOM 3.225

Education:

PhD, University of Michigan, 2006
MA, University of Michigan, 2003
BS, Shanghai Jiaotong University, China, 1997

Courses:

BA 3365 Principles of Marketing
MKT 6309 Marketing Research

Current / Recent Research:

Internet marketing
Market segmentation
Bayesian statistics

Professional Organizations:

The Institute For Operations Research and The Management Sciences (INFORMS)