Yu Wang, PhD
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Assistant Professor, Marketing
Email
(972) 883-4741
Office – JSOM 3.621
http://ywdigitalmarketing.com/ |
Vita: |
Download |
Education: |
PhD, University of Michigan, 2007 MA, University of Michigan, 2006 MA, Shanghai Jiao Tong University, China, 2000 BE, Shanghai Jiao Tong University, China, 1997 |
Courses: |
BA 3365 Principles of Marketing MAS 8V83 Business Systems: Marketing MKT 6321 Interactive and Digital Marketing |
Current / Recent Research: |
Market mechanism design Information and market efficiency Effect of social preferences on marketing issues Experimental and behavioral economics |



