2013 Frank M. Bass UT Dallas FORMS Conference Schedule

Thursday, February 21, 2013
Time
Room
Authors
Paper
Discussant
11:30am – 01:00pm
 JSOM Atrium
Registration and Lunch
01:00pm – 01:10pm
 JSOM 1.118
Welcome
01:10pm – 02:10pm
 JSOM 1.118 Mark Bender, Esther Gal-Or, Tansev Geylani- University of Pittsburgh Daily Deal Websites in Markets with Asymmetric Information Kannan Srinivasan (CMU)
02:10pm – 03:10pm
 JSOM 1.118 David Muir-Wharton; Katja Seim-Wharton; Maria Ana Vitorino-University of Minnesota Drip Pricing When Consumers Have Limited Foresight: Evidence from Driving School Fees Venky Shankar (Texas A&M)
03:10pm – 03:30pm
 JSOM Atrium
Break
03:30pm – 04:30pm
 JSOM 1.118 Jian Ni – Johns Hopkins; Baojun Jiang –Washington U in St. Louis; Kannan Srinivasan -Carnegie Mellon Implications of Social Preferences in a Services Market with heterogeneous, Uninformed Consumers Jeff Shulman (U Wash)
04:30pm – 05:30pm
 JSOM 1.118 Madhu Viswanathan-U of Arizona; Xiaolin Li-U of Minnesota; Om Narasimhan -London School of Economics; George John-U of Minnesota Is Cash King? A Field Experiment on Mental Accounting in a Salesforce Steve Shugan (U Florida)
05:30pm – 06:00pm
 JSOM Atrium
Shuttle bus back to the Hyatt Regency Hotel
701 E. Campbell Road, Richardson, TX 75081
06:30 pm
 Hyatt Regency
Reception and Dinner

Friday, February 22, 2013
Time
Room
Authors
Paper
Discussant
08:30am – 9:30am
 Session 1
JSOM 1.118		 Hema Yoganarasimham- UC-Davis Estimation of Beauty Contest Auctions Sungho Park (Arizona State)
Session 2
JSOM 1.110		 Kinshuk Jerath-Carnegie Mellon; Amin Sayedi –UNC-Chapel Hill Exclusive Display in Sponsored Search Advertising Sanjay Jain (Texas A&M)
09:30am – 10:30 am
 Session 1
JSOM 1.118		 Navdeep Sahni – Stanford University Advertising Spillovers: Implications for Returns from Advertising and the Shape of the Sales-response Curve Jane Gu (SUNY Albany)
Session 2
JSOM 1.110		 Timothy Derdenger-Carnegie Mellon; Vineet Kumar-Harvard The Dynamic Effects of Bundling as a Product Strategy Lan Luo (USC)
10:30am – 11:00am
 JSOM Atrium
Break
11:00am – 12:00 pm
 Session 1
JSOM 1.118		 Hejun Zhuang , Yuanfang Lin, Peter Popkowski Leszczyc -University of Alberta The Impact of Market Structure and Shopping Risk on Online versus Offline Price Dispersion Rajeev Tyagi (UC Irvine)
Session 2
JSOM 1.110		 Ron Borkovsky, Avi Goldfarb, Avery Haviv, Sridhar Moorthy- Rotman School of Management An Empirical Study of the Dynamics of Brand Building Ahmed Khwaja (Yale)
12:00pm – 01:30pm
Executive Dining Room
Lunch
“How Scientific Progress is Made–Case Studies in Heterogeneity and Endogeneity”
 Peter Rossi (UCLA)
01:30pm – 02:30pm
 Session 1
JSOM 1.118		 Tat Chan-Washington U in St. Louis; Hai Che-Indiana U-Bloomington; Chunhua Wu-U of British Columbia; Xinaghua Lu-Fudan University The Economic Values of Online Reviews: An Empirical Analysis of Dianping.com Vineet Kumar (HBS)
Session 2
JSOM 1.110		 Xiaojing Dong – Santa Clara University; Pradeep Chintagunta –Booth School of Business Quantifying Satisfaction Spillovers Across Categories Matt Selove (USC)
02:30pm – 03:30pm
 Session 1
JSOM 1.118		 Pedro Gardete-Stanford Advertising Credibility in Vertically Differentiated Markets Olivier Rubel (UC Davis)
Session 2
JSOM 1.110		 Judy Ma-Rensselaer; Dongling Huang-Rensselaer; Dmitri Markovitch-Rensselaer; Brian Ratchford-UTD Should Small Firms Launch New Products during High or Low Seasons? A Framework and Empirical Analysis Ed Fox (SMU)
03:30pm – 04:00 pm
 JSOM Atrium
Break
04:00pm – 05:00pm
 Session 1
JSOM 1.118		 Navid Mojir, K. Sudhir, Ahmed Khwaja-Yale University A Dynamic Structural Model of Search across Stores and across Time Raj Setharaman (SMU)
Session 2
JSOM 1.110		 Monic Sun-Stanford University and University of Southern California; Rajeev Tyagi-UC-Irvine When Does a Manufacturer Disclose Product Match Information? Sherif Nasser
(Wash U)
05:00pm – 05:30pm
 JSOM Atrium
Group photo
Bus to Eddie Deen’s Ranch for dinner
06:30 pm
 Eddie Dean’s
Ranch
Dinner at Eddie Deen’s Ranch

Saturday, February 23, 2013
Time
Room
Authors
Paper
Discussant
08:00am – 9:00am
 Session 1
JSOM 1.117		 Taylan Yalcin-Chapman University; Elie Ofek-Harvard; Oded Koenigsberg-LBS; Eyal Biyalogorsky-Arison SB Complementary Goods: Creating, Capturing and Competing for Value Mengze Shi (U Toronto)
Session 2
JSOM 1.107		 Jack Chen-U of British Columbia; Yuxin Chen-Northwestern; Kenneth C. Wilbur-Duke There’s no “I” in “Team:” Estimating NBA Players’ Offensive Production Tat Chan (Wash U)
Brian Ratchford (UTD)
09:00am – 10:00 am
 Session 1
JSOM 1.117		 Cristina Nistor – Chapman University Pricing and Quality Provision in a Channel: A Model of Efficient Relational Contracts Upender Subramanian (UTD)
Session 2
JSOM 1.107		 Martin Gaynor-Carnegie Mellon; Carol Propper-Imperial College; Stephan Seiler-Stanford Free to Choose? Reform and Demand Response in the English National Health Service Minjung Park (UC Berkeley)
10:00am – 10:30am
 JSOM Atrium
Break
10:30am – 11:30am
 Session 1
JSOM 1.117		 Arun Gopalakrishnan, Raghuram Iyengar, Robert J. Meyer-Wharton Consumer Dynamic Usage Allocation and Learning under Multi-part Tariffs: Theory and Empirical Evidence Qin Zhang (U Iowa)
Session 2
JSOM 1.107		 Juanjuan Zhang-MIT Policy and Inference: The Case of Product Labeling Anthony Dukes (USC)
11:30 pm
 JSOM Atrium
Lunch